TASK: Create a branding scheme for a client-facing Holiday Party with a guest list of 800 people. Create all graphic elements and signage for the party.
ART DIRECTION: Being a holiday party, the event committee wanted a classy branding scheme with rich colors and hand drawn elements. The committee also wanted to shy away from any traditional holiday elements that are tied to a religious holiday. Because of this, I focused on an elegant typeface and color pallette.
FINAL PRODUCTS: Electronic evite, wayfinding signage, snapchat filters
PROGRAMS: Indesign, Illustrator